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Market Insights and Commercialization

We are your partners in commercialization from concept to market expansion. Whether you're a university, tech center, startup, corporate R&D, innovation department or government agency, we are here to support the development, evolution, and marketing of your innovation and integration of external innovations. Let’s bring your ideas to life and propel them into the market together.

Abstract Crystal Burst

Technology-Market Alignment

Our market insight-driven approach is comprehensive.  Through deep market research and a vast network of more than 3,000 industry experts, we offer you the insights needed to bring your innovation from concept to a solution aligned to clear market needs. 

  • At the inception of product development, we engage in rigorous testing of new ideas and concepts with targeted market groups to gauge viability and interest.
     

  • We identify unmet needs by tapping into consumer and industry insights, ensuring that our innovations are both necessary and timely.
     

  • By anticipating emerging trends, we position our developments at the forefront of technology, shaping future markets.
     

  • We meticulously define technological specifications tailored to robust product development goals, laying a solid groundwork for innovation.

STAGE

Technology
Commercialization

Our commercialization service strategically equips your product for a successful market launch. From the prototype phase through to the growth stage, we develop robust business models, refine commercialization strategies, and craft detailed roadmaps to navigate market entry effectively. Our approach ensures that every step—from defining target markets to scaling operations—is tailored to foster your product's success in the competitive marketplace. 

 

At this early phase, we explore viable business model options tailored to your product’s unique characteristics and market needs. This strategic exploration ensures the foundational strategies are robust and adaptable.

STAGE

Pipette
Business Meeting

Scaling & Growth

We partner with innovators, providing not only strategic guidance but also facilitating access to crucial seed and series funding. Our services extend to commercial due diligence and identifying scale-up partnerships, ensuring a solid foundation for growth and expansion into new markets.

Investment Readiness

We enhance your business model and financial projections to ensure they align with investor expectations, maximizing your potential to attract funding.

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Access to Seed & Series A, B, C Funding

Our services extend to facilitating connections with key financial sources, helping you secure the necessary investment from seed through to Series C rounds.

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Commercial Due Diligence

We perform a comprehensive review of market viability, financial stability, and risk evaluation to inform and secure your investment decisions.

 

Sustainable Scaling

Our growth strategies are designed to scale operations while maintaining adaptability. We continuously explore potential new markets or applications for the product. This involves adjusting marketing strategies and product functionalities to adapt to new customer segments and expanding needs in order to capture new opportunities.

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